Webinar 4
Perception Mapping (PMap) serves as a variant of Brainstorming. Imagine you're striving to attain a specific goal, and you gather ideas or perceptions on how to achieve it. However, despite your efforts, some actions obstruct the overall effectiveness of your strategy. This is where PMap comes in – a tool designed to uncover these elusive blockers that impede the effectiveness of your actions. In this session, you'll discover the techniques for collecting, mapping, analyzing, and identifying these blockers using the PMap tool provided by the PRIZ Innovation Platform.